It's been an eventful year for us at Tapuz NYC! From staffing both corporate and social events throughout all of the New York City 5 boroughs, Long Island, New Jersey and Connecticut, we have had the opportunity to work with some amazing people and for that we are truly grateful. Today we toast to our family, friends, clients and colleagues - thank you for a wonderful #2018 and looking forward to a fantastic #2019! Wishing you safe, happy & healthy #NewYear! #HappyNewYear2019

Our Street Team Brand Ambassador Promotional Staff out and about throughout the Midtown New York City, Rockefeller Center Christmas Tree area is a surefire way to get the word out on the street about a new brand - or just share some holiday cheer! Either way - count us in!

It was our great pleasure to be included among fellow event industry sponsors for the Exclusive Preview of The Loft at BentoClub Hudson this week presented in partnership with Hudson and Nine -- with the always amazing catering by Cloud Catering, refreshments by Absolut Elyx, production by Canal Sound & Light, design by Petal Design Studio, and rentals by Something Different Party Rental. With our event staff manning various areas throughout the venue, such as coat check, front doors, and elevator operations, we were happy to support the opening of this beautifully unique event space in the effervescent Meatpacking / West Greenwich Village area of New York City. Cheers to a fantastic launch and to many more events to come!

As a feedback-based company, our clients' experience and comments are what drive us to provide the very best event staffing possible. Thanks to reviews like this one, we are motivated to continue offering top-notch service staff for events throughout the New York City/NJ/CT tri-state area! Thanks, Jennifer S! Your review really made our day!
​Check out Jennifer S.'s review of Tapuz on @yelp!

It was a night for the event industry books - and we were thrilled be a part of it! Our friends at Union West Events were celebrating the launch of their expansive 18,000 Square Foot (!) event space in West Chelsea, New York City. A bevy of premier vendors, such as caterers, decor, entertainment, and audio/visual companies, created a glorious night of mischief and fun. It was a great way to kick off Halloween - and the new venue! Our staff managed the coat check, bathroom attending, and registration, to ensure that these areas were covered for the evening. 

Cheers to fellow event vendors:
Luminosity Events
​Drape Kings
Something Different Party Rental
Red Bliss Design
​Rafanelli Events
Riviera Caterers
Pinch Food Design
Thomas Preti
Cloud Catering
Designer 8 Furniture
Ovando
​Coco Events
From The Source
​Jarrell Entertainment
Alpine Creative Group
​Sunship Films
Coolhaus
​Phillip VN Photography
​Peroni
Spring 44 Distilling
Okamoto Custom Ice​

The season is here for networking and showcasing the newest products and fashion trends. We recently had the pleasure of attending The Event Planner Expo, which was an awe-inspiring array of the best of what the event industry has to offer. From catering companies to event production teams to new venues, all areas of the field were gloriously represented at the expansive Metropolitan Pavilion in Chelsea, Manhattan.

Just a few skips away in Midtown West and the up-and-coming Hudson Yards neighborhood, our service staff was a part of bridal fashion week at a (gorgeous, may we add...) wedding gown showcase, passing food and beverage goodies throughout the day.

The variety of this industry is endless and we're thrilled to be a part of it!

We were proud, honored, and excited to be a part of the new venue launch of Union Park in the bustling Union Square, New York City! Our Coat Check and Greeter staff assisted guests as they arrived and departed this fabulous event. Fellow sponsors created a wonderful event industry evening - from the catering to decor - that was indeed one for the books! See you next time!...
--
Riviera Caterers
Coco Events
Ovando
Designer 8
Atlas Print Solutions
Drape Kings
Luminosity AV
Spring 44
Sen Sekana
Something Different Party Rental
Viva 32

In the event industry, we all know that feeling before an event - we have a surge of energy - and are reviewing essential details and making sure our personal timeline is on track. We are all hustling to make sure we are in the right place at the right time - and may feel like a meeting might "interrupt" our own plan - but we have found that the meeting is just the right thing to keep everyone on track. An article from CaterSource highlights these points:

WHY HAVE THE PRE-SHIFT?

Sets the tone. Sure, we are throwing a party. We are, however, professionals and because there is food and alcohol doesn’t mean we can throw caution the wind. There are parameters that are not to be breached.

Informs the staff of various important event-specific details such as the menu, timing and responsibilities, safety instructions, and interacting with VIPs.

Provides quick public recognition of staff’s previous outstanding work.


WHAT TO COVER

Interactions with guests:

The six-foot rule: When you are within six feet of a guest, you acknowledge them. Smile and say, “Good evening” or “Hello.” Make the guests feel comfortable. They may also make a request.

Be friendly – not familiar: Refrain from jumping into the guest’s conversations, asking for autographs, or offering your latest screenplay. Avoid any discussion with guests of politics, religion, and also limit conversation to aspects of the event.


Safety Points:

Corners and blind spots: Remind staff to call “corner!” when carrying trays or hot pans as they approach.

Potential hazards: Point out low-level lighting, surface transitions, and trip areas such as tapped down cables, water puddles, and stairs.

Read more details in this CaterSource article.

Yes - it was indeed Christmas in September at The Mezzanine event space last night! The expansive and glorious venue hosted an open house to get event planners thinking about where to host upcoming holiday soirees. With their floor-to-ceiling windows, convenient downtown FiDi location, and state-of-the-art kitchen, we're sure it will be a hit with planners and guests alike! Oh - and with delectable bites from Riviera Caterers, we are officially in the mood for the holidays!

When duty calls, we must answer - and if that duty calls for us spending a sunny summertime afternoon in The Hamptons - then so be it! Needless to say, our service staff had a wonderful day at the #JPSummerSoiree at the glorious Judy Pak Studio. Our front-of-house team served up delectable bites by On The Marc Events and made sure all service tasks were covered. Surrounded by elite event industry professionals, this summer celebration was one for the books! 
Host: @judypakstudio 
Planning: @britaolsencreative
Swimmers: @aqualillies
Stationery: @fourteen-forty
Music: @generationevents 
Lounge: @rentpatina 
Ice cream: @malai_icecream 
Wine: @onehope 
Food:@onthemarcevents 
Rentals: @partyrentalltd 
Floral: @peartreeflowers 

Thanks to MEET on Bowery meeting space for a lovely New York City evening last night at their downtown Rosé on the Rooftop event. We had the opportunity to catch up with fellow event professionals and enjoy the beautiful Manhattan skyline view from their private roof garden. Their 7th floor 2,500 square foot penthouse space inside has a loft with large windows, exposed brick walls, stunning wooden ceiling beams - with areas that can be customized for meetings, meals or breakouts. Thanks again MEET on Bowery - looking forward to next time!

Events take meticulous planning and execution to be a complete success - especially when produced on a large scale - and outdoors (!) with various New York City weather issues that may need to be considered. In our opinion, the best way to prepare for these types of events is with the right staff - to bring a positive attitude, strong customer service skills, and endurance to ensure the event is enjoyed by the guests from start to finish! 

This week our staff had the pleasure of working on the New York City waterfront, which reminds us of important outdoor event planning tips to keep in mind:
​

1. If you are relying on cell service to communicate with your team, test coverage with the different carriers to determine if cell service is available and strong.
   
   
2. Test your walkie-talkies to determine if they work for throughout your event parameters. If not you might consider a repeater.
   
   
3. Check your power sources and determine if there is enough to support all of the elements of your event or if you need to bring in a generator. If a generator is needed confirm requirements before arriving on site with your generator. 
   
   

Read more tips on outdoor event planning here.

Working in the event and hospitality industry, ensuring that the guests we serve are happy is of utmost importance. All of the events are planned for individuals and groups that will be remembered as a unique experience and an affair to remember. There will always be guests who may not be familiar with the event or venue - so we want to make sure we have as much information as possible and/or know the right person to ask for detailed information to get answers or assistance. We are responsible for contributing to a special experience by making the best impression - by knowing the occasion, the space, menu, product, beverages, etc. Below are our Top 5 Customer Service Tips that we ask all of our service staff to keep in mind when working an event. Whether they are a server, host, brand ambassador, bartender, registration staff, or event cook/culinary staff, these tips are top priority:

Be a Good Listener: Take the time to identify customer/guest needs by asking questions and concentrating on what the customer/guest is really saying. Listen to their words, the tone of voice, body language, and most importantly, how they feel. 

Make Customers/Guests Feel Important and Appreciated: Treat them as individuals. Always use their name and find ways to compliment them, but be sincere. 
​
Appreciate the Power of "Yes": Always look for ways to help your customers. When they have a request (as long as it is reasonable) tell them that you can do it.

Give More Than Expected: Since the future of all companies lies in keeping customers happy, think of ways to elevate yourself above the competition. Consider the following:

1. What can you give customers/guests that they cannot get elsewhere?
2. What can you do to follow-up and thank people?
3. What can you give customers/guests that is totally unexpected?
   
   

Know How to Apologize: When something goes wrong, apologize. It's easy, and customers/guests like it. The customer may not always be right, but the customer/guest must always win.

Body Language Is Key: Be sure that your body language conveys sincerity. Your words and actions should be congruent. 

Read more Customer Service Tips here...

Considering Street Team Marketing to help build your business? Now that the warm summer weather is here in New York City, this approach may be just the way to go! For our most recent street team initiative, our staff members were promoting a publication and some fabulous sunglasses right in the heart of Midtown Manhattan - so they were able to catch the attention of both commuters and local New Yorkers.

The American Marketing Association has some great tips on this topic.

When is it time to "hit the streets"?
Street marketing may not be right for every business, but there are a few easy ways to determine if this strategy will benefit your company. Ask yourself the following questions:

• Will potential customers benefit from interacting with a member of my businesses' marketing team face-to-face?
• Are there aspects of my business that can be more effectively communicated in person than through alternative marketing channels?
• Does my target audience include a niche market that could be found in a specific location or at a particular event?
• Could street marketing help my small business gain attention or increase our publicity?

If your answer to any of the above questions is yes, consider giving street marketing a try. Get started by determining how much of your marketing budget and time should be spent on street marketing. 

How can street marketing help my business grow?
"Grassroots" street marketing efforts offer businesses a unique opportunity – the chance to connect with a targeted audience without relying on a third-party medium, such as Internet ads or television commercials. Businesses can set up a display, marketing table, or banner in a public area where potential customers are congregating.

Check out the American Marketing Association blog here for more helpful info!

As our front of house service staff swiftly prepares for this New York City catered seated dinner, we are inspired to review the standards for Formal Place Settings. Having all the details in place put that nice final touch on any event.

The formal place setting is typically used for a meal of more than three courses, such as a dinner party or a holiday meal.

In General:

• Knife blades are always placed with the cutting edge toward the plate.
• No more than three of any implement are ever placed on the table, except when an oyster fork is used in addition to three other forks. If more than three courses are served before dessert, then the utensils for the fourth course are brought in with the food; likewise the salad fork and knife may be brought in when the salad course is served.
• Dessert spoons and forks are brought in on the dessert plate just before dessert is served.

The placement of utensils is guided by the menu, the idea being that you use utensils in an “outside in” order. For the illustrated place setting here, the order of the menu is:

• Appetizer: Shellfish
• First Course: Soup or fruit
• Fish Course
• Entrée
• Salad
  ​
  

(a) Service Plate: This large plate, also called a charger, serves as an underplate for the plate holding the first course, which will be brought to the table. When the first course is cleared, the service plate remains in place for any other courses, such as a soup course, until the plate holding the entrée is served, at which point the two plates are exchanged. The charger may serve as the underplate for several courses which precede the entrée.

(b) Butter Plate: The small butter plate is placed above the forks at the left of the place setting.

(c) Dinner Fork: The largest of the forks, also called the place fork, is placed on the left of the plate. Other smaller forks for other courses are arranged to the left or right of the dinner fork, according to when they will be used.

(d) Fish Fork: If there is a fish course, this small fork is placed to the left of the dinner fork because it is the first fork used.

(e) Salad Fork: If the salad is served after the entrée, the small salad fork is placed to the right of the dinner fork, next to the plate. If the salad is to be served first, and fish second, then the forks would be arranged (left to right): salad fork, fish fork, dinner fork.

(f) Dinner Knife: The large dinner knife is placed to the right of the dinner plate.

(g) Fish Knife: The specially shaped fish knife goes to the right of the dinner knife.

(h) Salad Knife (Note: there is no salad knife in the illustration): If used, according to the above menu, it would be placed to the left of the dinner knife, next to the dinner plate. If the salad is to be served first, and fish second, then the knives would be arranged (left to right): dinner knife, fish knife, salad knife.

(i) Soup Spoon or Fruit Spoon: If soup or fruit is served as a first course, then the accompanying spoon goes to the right of the knives.

(j) Oyster Fork: If shellfish are to be served, the oyster fork goes to the right of the spoons. Note: It is the only fork ever placed on the right of the plate.

(k) Butter Knife: The small spreader is paced diagonally on top of the butter plate, handle on the right and blade down.

(l) Glasses: These are placed on the right, above the knives and spoons. They can number up to five and are placed in the order they will be used. When there are more than three glasses, they can be arranged with smaller glasses in front. The water goblet (la) is placed directly above the knives. Just to the right are placed a red (lc) or white (ld) wine glass. A sherry glass or champagne flute (le), to accompany a first course or for an opening toast, go to the right of the wine glasses. Glasses used for a particular course are removed at the end of the course.

(m) Napkin: The napkin is placed on top of the charger (if one is used) or in the space for the plate. It can also go to the left of the forks, or under the forks if space is tight.
Everything on your table should be crisp and sparkling. White linens are still considered the most formal, but colored or patterned tablecloths or place mats, and napkins can be just as elegant. Other possible elements include candles, a centerpiece or multiple flower arrangements, and place cards. Place mats (if used) are entered in front of each chair, about one to two inches from the edge of the table. A tablecloth is spread to hang evenly on each end and on the sides. The average drop is 12 to 18 inches, but don’t worry if it is a little long or short—you just don’t want it hanging too low, or it will end up in the diners’ laps.

The most formal table is strictly symmetrical: centerpiece in the exact center, an even number of candlesticks, place settings spaced evenly around the table, silverware lined up and at the same distance from the edge of the table. The space not taken up by place settings is your available real estate. Feel free to vary flower arrangements and decorations as you like, creating a balanced and pleasing tablescape. Be careful not to overcrowd the table, and arrange your decorations so diners seated opposite can see each other.

Credit to Emily Post for all of the formal place setting essentials. Read more here:
http://emilypost.com/advice/formal-place-setting/

A sunny New York City day combined with a scenic waterfront location would make just about anyone smile - but a proper bar set-up is essential when working at an outdoor catered event. It's that feeling of really being prepared when the guests start to arrive that inspires confidence to start the event on the right foot.

Here are our Top 3 Tips for Proper Bar Set Up For Catered Events:

1) Place a small bucket or bus tub with water in it for yourself.  
This way you can easily rinse things like mixing tins, wash rags, spoons, etc.  Just make sure you change out the water regularly.

2) Keep a close eye on ice.
Generally if you are about half way out of ice, its time to fill up. Keep in mind that it can take a while to retrieve or receive the ice. That’s why it’s better to prepare way in advance.

3) Standardize the set up.
With a catered bar, you usually have more limited space and supplies. The last thing you want when you’re bar catering a busy event is to waste time looking for vodka when someone orders a martini.

Cheers to a festive spring and summer event season - filled with sunshine, smiles, and happy guests!

Read more here: 
https://theportablebarcompany.com/bar-catering/ 

Now that the beautiful warm and sunny weather is here in New York City, we are really appreciating the venues where our staff may work events - that utilize both the indoors and outdoors. One of our favorites is Dobbin St in Williamsburg, Brooklyn - which fully maximizes it's location, being so close to McCarren Park and convenient subway stations, and having a multi-level event space, complete with a rooftop space, perfect for appreciating the Manhattan skyline. 

Our event service staff had the pleasure of working at the Adidas Runners NYC launch party at this venue. The participants and attendees started the event off atop the rooftop terrace for an evening stretch - and then hit the pavement for a "quick" 5k jog around Williamsburg. The event finished up with a film presentation and dance party. Sounds like a great way to spend a spring day in New York City - and we were ecstatic to be a part of it. Looking forward to next time!...

As part of of our Venue Site Visit Series, this week our Sales & Marketing Manager Nandini Austin stopped by New Lab in Brooklyn Yards, New York City and met with Stephanie Hemshrot, their Director of Programming & Events, to find out why the space is not your average venue. Check out this informative Q & A...

Tell me about the unique architecture. It seems like a combo of the old and new.
New Lab's home is a century-old shipbuilding factory in the Brooklyn Navy Yard. The expansive space, and its long history of being a center for manufacturing, inspired the development of New Lab as a hub for advanced technologies, from robotics and AI to vertical farming and solar energy. Our beautiful 84,000 square foot flagship includes space and resources for our on-site community of entrepreneurs, as well an expansive offering of event spaces to host provocative conversations, dinners, and original programming.

So New Lab is not simply an event space? Who else is in the building ?
Well it's home to over 100 member companies, each which has its own story of innovative work relating to sustainability, the future of cities, and the intersection of technology and human experience. Our event spaces are designed to serve as a loudspeaker to help tell the stories of innovation happening on-site. 

Tell us about the events you host?
All events hosted here tie into our mission of supporting crucial work and advancing the intersection of technology and the human experience—whether it be a panel discussion about Mars exploration or a salon dinner or venture capital funding for scaling advanced tech companies.
 
It sounds like New Lab is a robust community that is always percolating with activity and exciting stories. How  you do you publicize these?
New Lab tells these stories through its monthly zine, Tech Fancy--and is crackling with great stories, as each of our 100+ member companies are developing exciting new technologies every day. We decided to capture and tell some of these stories ourselves—each issue of our monthly zine and newsletter explores members doing work in a particular theme (from food innovation to blockchain).

Tell me about your programming ?
We  include quarterly conversation series that will launch next fall, focusing on topics related to the work happening here, like medical tech innovation and artificial intelligence. We think a lot about the intersection of technology and people, and what it is like to live and work alongside new technologies. This lends itself to some serious dinner table conversations! We are launching our own quarterly series in the coming months to bring these types of discussions to a platform large enough for the public to join in on. 

To host an event or to learn more about what's going on at New Lab, please reach out to stephanie@newlab.com.

Last night our team had the pleasure of attending an event at a fabulous venue The Mezzanine by Bond Collective in New York City's Financial District! We loved the chandeliers and decor - and the delicious catering by Riviera Catering!