How important is a Brand Ambassador during an event?

Whether you are an event planner tasked with promoting a brand, or you have a new product and are organizing a product launch, having the right face presenting your brand name is on the top of the list how to get noticed and acquire more clients and business.

Sometimes the event calls for something corporate, like our Dunkin' Donut Brand Ambassadors and the New York City Wine and Food Festival, or perhaps is calls for something whimsical and fun, like our Pretty In Pink/Alice In Wonderland team for a themed private dinner party. As we all know in the event planning business, making the right first impression is essential - and can lead to developing important business relationships that help us all create successful events with happy clients - and the potential for more business down the road. So, today we take a moment to thank each member of our Brand Ambassador Team for putting his/her best foot forward towards helping us produce fabulous events!